SBTV Newsletter - 12/20/2007

12-20-2007 4:48 PM

admin Joined on 08-22-2007 St. Louis, MO

SBTV Newsletter - 12/20/2007 Reply Contact Winding up the Year - Promise Yourself to be the Very Best The holiday season is a time of year for reflection.  I wanted to share these thoughts with you which came to me from a dear friend, Tessa Greenspan.  Tessa is the CEO of the award-winning, multi-million dollar enterprise -- Sappington International Farmer's Market.  Tessa, a silent partner in the business, took over when the two active partners had nearly driven the company into bankruptcy.  Many in her shoes would have thrown in the towel, but her positive attitude and outlook on life helped her turn the business around.  You can learn more about Tessa's amazing success story on SBTV.com's Real Business Channel.  Promise Yourself...................To be so strong that nothing can disturb your peace of mind. To look on the sunny side of everything and make your optimism come true. To think only of the best, to work only for the best and to expect only the best. To be just as enthusiastic about the success of others as you are about your own. To forget the mistakes of the past and to press on to the greater achievements of the future. To wear a cheerful countenance at all times and to have a smile ready for every living creature you meet. To give so much time to the improvement of yourself that you have no time to criticize others. To be too large for worry, too noble for anger, too strong for fear and too happy to permit the presence of trouble. To think well of yourself and to proclaim this fact to the world, not in loud words, but in great deeds. To live in the faith that the world is on your side so long as you are true to the best that is in you. Happy Holidays.Susan Wilson Solovic CEO 'Tis the Season for Networking For many people, December is prime time for networking as the holiday party invitations flow in from friends, clients, and vendors. Opportunities to schmooze abound. How can you make the most out of these potential business opportunities? What should you do to avoid being seen as pushy? Author Bob Burg offers great advice for obtaining endless referrals without the appearance of being too much of a self-promoter. John Jantsch, author of Duct Tape Marketing, advises you how to create a powerful referral machine that attracts new customers to your firm. For another perspective, women who participated in a "speed networking" opportunity for women in the male-dominated automotive industry offer suggestions for others facing similar challenges. As you head out the door to that next event, grab plenty of business cards and keep your eyes and ears open for opportunities where you can make new contacts - and help other entrepreneurs in the process. Your Good Name: Tips For Naming Your Business and Website Many of our viewers are preparing to open for business in 2008. As they prepare for the big day, one thing they must do is come up with a name. While sometimes the choice is obvious, other entrepreneurs want a name that is catchy and different. Two of our business experts share their thoughts to spur your creative juices: Tim Berry, the business plan expert, discusses choosing a name for local or national use. Legally speaking, attorney Cliff Ennico offers advice on trade marking your name and obtaining your website domain address. TechTactics: Technical Tips We Can All Understand Identity theft is soaring with the ease of technology! Keep from becoming a victim with some common sense tips. We also have ways to make your email marketing campaign cut through the junk. And what to do with all that old computer equipment....it's all right here. Put technology to work for you with TechTactics, sponsored by Dell.