Prior
to co-founding crowdSPRING, I spent 13 years practicing law
(representing small, medium and Fortune 500 clients around the world).
Along the way, I advised many small businesses and startups.
Entrepreneurs and small businesses often ask me about legal problems
facing most small businesses and startups and for tips on how to avoid
those problems. Here are the top 10 mistakes and tips on how to avoid
them:

1. Choosing The Wrong Ownership Structure. This is
your most important first decision when starting a business. The
decision you make will impact whether or not you’ll be able to accept
investors, how many and what types of investors, whether you’ll easily
be able to sell your company, what your personal legal liability will
be, what your tax liability and benefits will be, and many other
significant issues.
Why This Is A Problem: If you’re going to be
looking for outside investment, you’ll want to create an ownership
structure that’s friendly to those investors. For example, most outside
investors prefer the stock structure of a corporation (or limited
liability company) as opposed to a partnership. If you select the wrong
ownership structure, you might expose yourself to unlimited personal
liability for your company’s debts. Keep in mind that you should create
your ownership structure BEFORE you enter into any agreements/contracts.
How You Can Avoid This Problem: Consider the
following issues when deciding on what type of entity to start: what
are the potential liabilities/risks? What are the anticipated tax
benefits from being taxed as a partnership as opposed to a corporation?
Do you intend to have outside investors? Do you anticipate selling your
company in the future? Are you pursuing a risky business where you
might be sued?
If you’re a sole proprietor, you are personally liable for your business debts. While this is generally the simplest form of ownership, it is also risky.
In a partnership, the partners can be personally liable for
the debts of the business. One benefit of both sole proprietorship and
partnership is that the income/loss from the business flows directly to
you (the corporation doesn’t pay a separate corporate tax).
To insulate yourself from legal risk, you can form a corporation.
Corporations have the most demanding record-keeping requirements and
are subject to a separate corporate tax (in additional to your personal
liability for your share of the money distribute by the corporation).
As long as you follow all corporate formalities (hold periodic
meetings, keep good corporate records, etc.) you’ll generally insulate
yourself from personal liability for the debts of your company. Because
of the expense involved in maintaining corporate records, many small
businesses don’t use the corporate ownership structure (although many
startups do - because that structure often makes it easier to sell the
company).
You can get the tax benefits of a partnership and the legal protection benefits of a corporation by organizing as a limited liability company
(LLC). LLCs are subject to annual taxes or reporting fees (typically,
hundreds of dollars) but have far fewer corporate records requirements
than do corporations. After considering our own situation, we organized
crowdSPRING as an LLC.
image credit:SplaTT

2. Lack of or Poor Organizational Documents. It’s
not enough to decide on the right ownership structure for your
business. If you decide on a structure that requires documentation -
such as a corporation - you must follow the formalities and
create/maintain such documents.
Why This Is A Problem: If you don’t have solid
organizational documents or fail to follow corporate formalities (such
as for a corporation), you expose yourself to personal risk because
courts may “pierce the corporate veil” and find you personally liable
if they believe that the corporation wasn’t properly established or
maintained. You also will lose credibility before your investors if
they believe you don’t know how to properly maintain your entity.
Similarly, if your entity is an LLC, you generally aren’t required
to have a written LLC agreement (that explains the rights and
liabilities of the members of the LLC) but it’s a good practice to have
one so that if you and your co-founders (or investors, or employees)
every get into a dispute, you can refer to that document.
How You Can Avoid This Problem: Once you decide on
the organizational structure, research (or consult an attorney) to
understand what organizational documents you’ll need to prepare to
properly document that structure. For example, you’ll need to file
incorporation documents (simple) for a corporation of articles of
organization for an LLC. You’ll also need to register your partnership
or sole proprietorship. For corporations and LLC’s you’ll need to
determine how many shares (corporations) or units (LLCs) of stock to
issue and how to allocate them. Make a list of everything you need to
do and make sure you’ve complied with all of the formalities.
image credit: ifindkarma

3. Lack of Proper Corporate Records. More often
than not, founders of startups and small businesses know very little
about keeping good corporate records (including general corporate, tax,
employment, human resources, etc.).
Why This Is A Problem: If your corporate records
are a mess, you may face personal liability for the debts of the
company. You also could create problems for any acquisition because
anyone conducting due diligence to determine whether your
assets/liabilities are as you say they are, will have difficulty
understanding whether you’ve properly protected your rights if
appropriate legal documents required of corporations, for example,
don’t exist.
How You Can Avoid This Problem: Familiarize
yourself with the types of documents you have to create and maintain
based on the organization structure you pick. For example, there are
very specific requirements for the documents that must be maintained by
a corporation. Create a list of these requirements, create a binder (or
electronic document that takes the place of a binder), and keep a
careful and complete set of all corporate documents. Make sure you pay
all annual taxes/file annual reports with your state (or you risk
having your corporation or LLC dissolved).
image credit: northern star

4. Accepting Money From Investors Without Considering Securities Laws.
Investors invest in your company hopeful to return a healthy profit on
their investment. And while they’ll sometimes consult their own
advisers, it’s up to you to make sure that your investment documents
comply with securities law. If they don’t, you expose yourself to
tremendous risk.
Why This Is A Problem: If an investor loses money
in an investment, they’ll often ask their attorneys to investigate
whether appropriate disclosures were given and documented under the
securities laws. If they were not, investors may sue - and seek treble
damages (three times the amount of damages). Securities laws are
complicated and it’s important that you consult an attorney when
dealing with investors.
How You Can Avoid This Problem: Consult an
attorney. Period. If you can’t afford an attorney, consider hiring an
attorney who’d be willing to counsel you in exchange for a small equity
stake in your company. To give you a frame of reference about costs -
the legal bill on an investment round can run from $20,000 - $50,000 or
more (depending on complexity).
There are good resources only that could help you get started. For
example, Y Combinator, an early stage venture firm that has funded over
100 startups, has open sourced the legal documents they give their
startups to use as they seek additional funding. You can download copies of those documents here. I’ve
not studied those documents in detail, but I have looked at them and
they offer an outstanding starting point (you will still want an
attorney to modify them for your use, but this will provide a great
starting point).
You may also be interested in one of my earlier posts - tips for raising money from angel investors.
image credit: Tomitheos

5. Failing To Check Founders’ And Employees Non-Compete Agreements.
Many employment agreements contain non-competition clauses that
prohibit an employee from competing with their employer (even for a
period of time - typically years - after the employment ends). This is
a risk for the founders, and for every employee that the founders hire
who may be restricted by a non-compete clause in their prior employment
agreement.
Why This Is A Problem: If your former employer (or
your employee’s former employer) believes that your new business is
competing or will be competing with them, they won’t like it. Depending
on the risk they face from you or your employees competing against
them, they may threaten legal action and at times, file suit.
Litigation can be expensive (both in time and money). It’s also very
distracting.
How You Can Avoid This Problem: If you are starting
your own business, carefully read your employment agreement to see if
there are any restrictions on competition. If your startup is going to
do something completely different from what your current employer is
doing, that’s a good thing but not a definitive answer. Once you’ve
read the agreement, it’s a good practice to talk to your former
employer and disclose what you plan to do. Often, this is sufficient.
Alternatively, you can consult an attorney to make sure that you are
not bound to a non-compete agreement.
If you have co-founders, you should read each other’s employment
agreements to confirm that none of you are bound by non-compete
provisions. An angry former employer can seriously damage your small
business if they decide to flex their muscles and enforce a non-compete.
Similarly, ask every employee you plan to hire whether they are
bound by a non-compete in their employment agreement and request to
review a copy of that provision (so that you can be satisfied that you
won’t be exposing yourself/your company to legal risk).
image credit: jameshill

6. Weak or Non-Existent Employment/Options Agreements.
Many startups and small businesses fail to create appropriate
employment and/or options agreements for their employees. This is a
huge mistake and can only result in trouble.
Why This Is A Problem: If you don’t protect your
rights with an appropriate employment agreement, you risk having your
employee later leave to compete with you, or you risk not acquiring
intellectual property rights to your employees’ inventions (related to
your business). You also create the potential for disputes because your
employees’ and your company’s respective rights and responsibilities
will not be clearly defined in writing.
How You Can Avoid This Problem: From day one,
create a form employment agreement that you’ll use with every employee.
You’ll end up using nearly the same agreement for everyone, so if you
incur some legal expenses for that first agreement, know that it’ll
come in handy over and over again. Do the same for a form independent
contractor agreement (if you plan to hire consultants) and for an
options agreement (if you plan to give out options). Have your attorney
create appropriate form agreements and then consult your attorney when
you need to vary the terms of that form agreement.
image credit: galleryquantum

7. Weak Or Non-Existent Vendor/Client Written Agreements.
One common mistake many small businesses make involves vendor and/or
client contracts. Small businesses often believe that a handshake is
sufficient. It is not.
Why This Is A Problem: It is very difficult to
uphold a verbal agreement in court. A properly written agreement can
protect your interests and rights. A properly written agreement will
also typically save you a lot of aggravation and legal expense of
having to enforce your rights.
How You Can Avoid This Problem: If you are able to
seek legal counsel, do that. A good attorney should be able to quickly
review a written agreement and provide feedback/suggested revisions.
For those deals where the legal expense would be prohibitive (most
small business agreements fall into this category), ask your attorney
whether they would recommend any form agreements for you to use. You
can also review and purchase certain form agreements online, such as at
Findlaw or LegaZoom. (I’ve never used either service, so I can’t speak to the quality of the agreements).
image credit: WillyCoolPics

8. Ignoring Intellectual Property. Many small
businesses - especially non-tech small businesses, believe that they
don’t have any intellectual property risk. They would be wrong. I’ve
represented many clients in non-tech industries in numerous patent,
trademark and copyright disputes dealing with mundane non-tech products
and services.
Why This Is A Problem: If you ignore intellectual
property, you may fail to protect your rights and may not properly
acquire ownership to intellectual property that may be critical to the
future success of your business. For example, if your employees
typically invent new technologies or processes in your business, you
may want your employment agreements to clearly specify that they would
assign those inventions to you. If you’re licensing your trademark or
software to another company, you want to make sure that you’re giving
away appropriate rights - and not all your rights.
How You Can Avoid This Problem: Intellectual
property is a complex area and it’s highly unlikely that you’ll gain a
solid understanding by reading - but you should at least understand the
basics. You can take a look at two free e-books that I’ve written (both
are focused on contracts, but have sections devoted to intellectual
property and copyright: Contracts for Designers Who Hate Contracts and Contracts For Software Developers Who Hate Contracts.
And of course, you should consult an attorney on any issues that you
don’t understand. For example, if you plan to trademark your company’s
name, you’ll want to be sure that the name could be trademarked before
you invest time and money in acquiring a URL and promoting your brand.
image credit: Krista76

9. Litigation. Litigation is expensive. VERY expensive. Typically, the only people who make out well in litigation are attorneys.
Why This Is A Problem: Your small business can
hardly afford to have you spend a big portion of your time focused on
litigation. Moreover, legal fees can quickly mount in litigation. It’s
not unusual for a company to pay MORE in legal fees than it would have
cost to settle the dispute. And while juries tend to be sympathetic to
small businesses, the risk and cost of litigation is hardly ever
justified (and remember that this is coming from an attorney who spent
13 years trying cases).
How You Can Avoid This Problem: Do your best to
avoid getting involved in litigation. You can help yourself by seeking
legal advice BEFORE you make important decisions that could lead to
litigation. You can also help yourself by insisting that every
agreement include a mediation and/or binding arbitration provision (in
lieu of litigation).
image credit: Joe Gratz

10. Failing To Get Legal Advice When Appropriate.
Many small businesses and startups try to save on legal costs by simply
avoiding hiring an attorney. Some try to get by on their own by cutting
and pasting from legal documents found online. This is a very dangerous
practice. You don’t know whether the sources are credible or whether
the documents that you’ve put together are appropriate and/or complete.
Why This Is A Problem: If you make the wrong
decisions or enter into legal agreements that don’t protect your
interests, those actions might end up costing you MANY times more than
what it would have cost you to seek legal counsel. In the long run, you
threaten the existence of your business if you neglect to ask for legal
advice when appropriate.
How You Can Avoid This Problem: Attorneys are
expensive. Good attorneys are often (but not always) absurdly
expensive. However, smart attorneys who regularly counsel small
businesses and startups understand that their clients have very limited
budgets. Not all attorneys understand this, so always ask for
references and talk to their regular clients (ideally, businesses like
yours). Ask them whether they’re happy with the advice, their views
about the costs of that advice, and whether they believe the money they
spent on legal counsel is money well spent. Experienced attorneys can
save you time, aggravation and money by providing the right advice at
the right time - don’t compromise your business by failing to get legal
advice when necessary.
image credit: Capa12
I’d love to hear from you. What suggestions can you add to this list? Can you share a story from your experience?
And incidentally, if you wondered whether I can “speak” like a lawyer, I can:
Disclaimer: Legal information is not the same as legal advice.
This post does not address all relevant business or legal issues that
are unique to your situation. You should seek legal advice from a
licensed attorney in your state (or country) to confirm that the
information in this post and your interpretation of it is appropriate
to your specific situation.